Products and Solutions

Digital Products and Solutions

Reach thousands of retailers daily with a range of digital advertising options. 


Total Retail's website,, is updated daily with expertly curated content and provides advertisers with the results they're looking for.



Total Retail Report is delivered daily to thousands of retailers. It features the latest news and informed commentary. Capture the opportunity to syndicate your thought leadership.

25,000+ average delivered daily

The weekly WIRLC Inner Circle serves enterprise-level women in the retail industry with expert advice, information, professional development and inspirational stories from peers.

2,500+ average delivered weekly


Webinars are custom full-service, turnkey marketing opportunities that generate qualified leads and further enhance your thought leadership in the market. 



Total Retail Talks is Total Retail's podcast channel. Engaging and informative, the episodes reach our community of comprised of thousands of active retailers. Sponsor an episode that’s promoted via e-newsletter, online, e-blasts and on social media for high performance branding and awareness.

Women in Retail Talks, Women in Retail Leadership Circle's official podcast, is designed for enterprise-level women in the retail industry who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Align your message with the top leaders in retail.


List Rental and Pay-Per-Lead

Get immediate results with email and postal list rental. Promote your brand to established retail professionals and industry thought leaders.

Chose from three different pay-per-lead programs based on your needs and budget or customize a solution that best fills your funnel. 




Audience Extension

Follow and target our unique audience in the digital channels where they interact the most. Scale impression inventory by reaching our audience on other websites, social networks and newsletters.


ABM Campaigns

Let us create an account based marketing (ABM) campaign for your organization. We target defined set of prospect accounts within a market and employ a multi-faceted marketing campaign designed to perform. 


Editorial Partnerships

Attach your brand to unique and insightful content created by our expert editorial team.

Special Report Partnerships

Total Retail and Women in Retail Leadership Circle publish its most popular and eagerly anticipated content annually. Each print supplement is themed on a cover story expertly chosen by our editors. Attach your brand to unique and insightful research, featuring data-driven studies on important and timely industry topics. All content is created by our seasoned editorial team. 

Custom Services

Create custom videos, research reports and marketing collateral with our expert teams to connect with your customers in a whole new way.



NAPCO Research creates data-driven research studies that will help you uncover needed marketing intelligence and help you publish branded thought leadership that generates leads, feeds content marketing programs and builds buzz for your brand.

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NAPCO Video services supports business development and creates brand loyalists through original video that inspires, provokes and excites. From branded product videos and live streaming to the trade-show floor, our end-to-end digital production services offer a blend of creativity and insight that will help you enhance your company's dialogue with the marketplace.



Work with our expert editorial team to make your content rise above the noise. Our team of seasoned retail industry professionals make it easy for you to get the results you want to increase sales and gain a larger customer base.

Click here to start your journey with Total Retail and WIRLC today.